A simple guide to hotel financial statements

As a hotel operator, staying on top of your finances is essential to the long-term profitability of your business. With the right financial information at your fingertips, you can make sound decisions for your hotel, fine-tune your business strategies, deal with any red flags before they become bigger problems and […]

The Right Way to Reach Global Travelers

Whether through story or song, print or digital, words in language have the power to trigger human emotion. In fact, there are 27 distinct categories, according to a report published in the Proceedings of the National Academy of Sciences. So, if the words in your trivago description (and on your […]

Pandemic Pricing Principles for Hotels

This is my second pandemic-themed article, following the last magnum opus on Hotel Marketing and Revenue Management in the Time of Pandemic. I was definitely hoping for things to be better by now. I still have a lot of optimism. However, for now, the hospitality and travel industry must continue […]

Education, Social Networking and Giving Back

Home HFTP Chapters Check Out These HFTP Chapters in Action: Education, Social Networking and Giving Back HFTP’s area chapters work hard on the local level throughout the year to bring hospitality professionals together and HFTP into the community where they live and work – through fun networking socials, philanthropic activities, […]

Your hotel’s guide to hospitality marketing

Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. Hoteliers have had to adapt their strategies and take greater advantage of online channels. This blog dives […]